I recently watched Cision’s webinar on “Film School: How to Use Video for PR.” Matthew Schwartz (PR News) and Heidi Sullivan (Cision) did a good overview of some basics. Here are some points that impressed me. Video is more and more important. I knew this, but the stats are impressive. For example, mobile Internet usage […]
Video Marketing: 7 Tips for Getting Started
Is video marketing part of your online marketing mix, or are you still sitting on the sidelines wondering where to begin? Video marketing can captivate and convince people to hire you as a consultant or buy your products and services. YouTube, camera phones and editing software make it easier than ever to start building […]