One of the most common questions I get as a PR consultant is which reporters, editors, producers or bloggers should we contact. Many public relations professionals subscribe to databases that give them at least some of this information. However, the databases are expensive and probably prohibitive for most non-professionals. And, even with access to Cision, […]
A Failure of Over-Communication
Fineman PR just released its 15th annual top 10 PR blunders list. http://www.prsa.org/SearchResults/view/8469/105/Fineman_PR_releases_15th_annual_Top_10_PR_Blunders I don’t think anything this year compares to the “top gaffe” years ago. Seems the District of Columbia Housing Authority sent out a news release announcing a drug bust, the night before the raid. Naturally, as the Wall Street Journal put it: […]
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