One of the most common questions I get as a PR consultant is which reporters, editors, producers or bloggers should we contact. Many public relations professionals subscribe to databases that give them at least some of this information. However, the databases are expensive and probably prohibitive for most non-professionals. And, even with access to Cision, […]
Vocus “State of the Media 2010”: Television
Here is my third report about the Vocus “State of the Media 2010” webinar (http://tinyurl.com/ybglakz) and accompanying white paper. (http://www.vocus.com/state-of-the-media/index.asp). This report focuses on television. I have already reported on print (newspapers and magazines) and will report on radio next. In 2009, 100 stations were affected by bankruptcies. These were mainly Chapter 11 reorganizations, brought […]
Vocus “State of the Media 2010”: Newspapers
Here is the second in my reports about the Vocus “State of the Media 2010” webinar (http://tinyurl.com/ybglakz) and accompanying white paper (http://www.vocus.com/state-of-the-media/index.asp). Here are some highlights of their report about newspapers. I have already reported on magazines and will report on broadcast media in subsequent blog posts. In 2009, 293 newspapers folded, nearly 100 of […]
Vocus “State of the Media 2010”: Radio
Here is my final report about the Vocus “State of the Media 2010” webinar (http://tinyurl.com/ybglakz) and accompanying white paper (http://www.vocus.com/state-of-the-media/index.asp). This report focuses on radio. I have already reported on print and television. With more than 13,000 licensed over-the-air stations, terrestrial radio (AM/FM) is, by far, our largest source of audio programming. Nearly four out […]
Vocus State of the Media 2010: Magazines
I recently saw a webinar from Vocus about the “State of the Media 2010” (http://tinyurl.com/ybglakz). Some interesting facts in the presentation and its accompanying white paper. (http://www.vocus.com/state-of-the-media/index.asp). Here are some highlights of their report about magazines. I will report on newspaper and broadcast media in subsequent blog posts. About 1,126 magazines folded last year, and […]
Where the News Comes From — And Why It Matters
“When we imagine the news ecosystem in the 21st century, the newspaper is still the largest originating, gathering source.” That’s the opinion of Tom Rosenstiel, Director of Pew Research Center’s Project for Excellence in Journalism. He made these comments in an opening statement before the Joint Economic Committee hearing on “The Future of Newspapers: The […]
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