Making friends with the media is an important part of public relations. Unfortunately, many PR professionals and their organizations alienate the very people they should befriend. Here are some of the media’s most common pet peeves, with advice on how to avoid them. #1: Showing you do not understand the media outlet Avoid pitching stories […]
Who Can You Trust?
Fully 75 percent of Americans think news organizations generally don’t get the facts right, according to Pew Research. Two-thirds (66 percent) say stories are often inaccurate–a new high–and almost 75 percent believe that journalists try to cover up their mistakes. Julia Moos discusses these statistics in her article, “Pew: 75 percent of Americans Say Press […]
Vocus State of the Media 2010: Magazines
I recently saw a webinar from Vocus about the “State of the Media 2010” (http://tinyurl.com/ybglakz). Some interesting facts in the presentation and its accompanying white paper. (http://www.vocus.com/state-of-the-media/index.asp). Here are some highlights of their report about magazines. I will report on newspaper and broadcast media in subsequent blog posts. About 1,126 magazines folded last year, and […]
