PR Services

PR ResultsCommunications Plus offers the full range of PR, writing and communications services.

Click a category below for details about each of our services.

STRATEGIC POSITIONING & MESSAGING

  • Describing what makes you different, what you want people to know about you

WRITING

  • Presenting your messages in a clear, concise and compelling way
  • Writing everything from news releases, feature stories, newsletters and case studies to e-books, corporate profiles, presentations and web content

MEDIA & ANALYST RELATIONS

  • Influencing the influencers
  • Identifying the “right” editors and analysts
  • Approaching them the way they want to be approached
  • Developing and pitching story ideas
  • Developing and placing articles
  • Tracking editorial calendars
  • Arranging and monitoring media interviews

COMPANY AND PRODUCT LAUNCHES

  • Spreading the word about what’s new
  • Preparing materials, including releases, backgrounders and presentations
  • Briefing the references (beta testers, salespeople)
  • Arranging interviews with editors and analysts

WEBSITE DEVELOPMENT

  • Researching keywords
  • Developing effective web content

SOCIAL MEDIA

  • Evaluating social media options (e.g., LinkedIn, Facebook, Twitter, YouTube)
  • Developing ongoing programs to maximize effectiveness

MEDIA INTERVIEW TRAINING

  • Assuring maximum value from every interview opportunity
  • Reviewing interview techniques
  • Identifying possible questions
  • Doing mock interviews

SPEECHES & PRESENTATIONS

  • Developing the visual and verbal story
  • Identifying and pitching speaking opportunities
  • Developing presentations and webinars
  • Doing presentation training

PRODUCT REVIEWS

  • Getting that third-party endorsement
  • Arranging and monitoring reviews
  • Developing reviewers’ guides

TRADE SHOW SUPPORT

  • Getting one-on-one face time with editors and analysts
  • Arranging interviews
  • Providing on-site support

SECONDARY MARKET RESEARCH

  • Better understanding where you stand
  • Doing internal and external audits
  • Analyzing the competition’s publicity and websites

COMMUNICATIONS MEASUREMENT & EVALUATION

  • Helping assure high ROI on the PR investment
  • Tracking publicity and communications results
  • Analyzing effectiveness
  • Recommending improvements

Get e-mail updates

Enter your email address:

PR Services

  • “Kay brings a wealth of experience and solid business judgment. She delivers on her commitments and often extends beyond them.” Kim Beswick
    Memjet
  • “Kay doubled the volume of our coverage the first year, and helped us stand out as a market leader.” Julie Knight-Ludvigson
    Xbridge Systems
  • “Kay is extremely thorough and an excellent lead generator.”Christine Moore
    Flourish Communication (New Zealand)
  • “We always get more than we expect with Kay Paumier’s PR company.”Darrell Batchelder
    CareerWorkStation
  • “Kay is proactive, accountable and gets results.”Laura Geary
    Praxton
  • “Thanks to Kay, public awareness of ACA has dramatically increased.”Ann Woods
    ACA, Northern California
  • “Kay helped us project an image of credibility in a complex industry.”Morgan Jones
    MoJo Designs
  • “Kay took a raw, half-finished draft of my e-book, plus a 2- hour interview with me, and turned it into a 30-page e-book of outstanding quality. In 3 days. She is amazing.” Sue Raisty-Egami
    Sure Product Consulting
MORE TESTIMONIALS

Latest Blog Entries

Case Studies (Application Stories)
View this entry

How to Write a Feature Story
View this entry

How to Develop and Pitch Feature Stories
View this entry

Should You Use Social Media to Contact the Media?
View this entry

Tech Media Misconceptions
View this entry

The Shrinking News Cycle
View this entry

What We Can Learn about Communication from the Presidential Candidates
View this entry

The Effective Pitch
View this entry

Writing Relevant Marketing Copy
View this entry

The Online News Room, Part 2
View this entry

VIEW FULL BLOG