PR and Writing Presentations

Photo of Kay Paumier, PR Consultant and Writer

UC Extension Class on the "Power of PR"

I will be teaching a class on the Power of PR at UCSC Extension in Silicon Valley beginning on September 29 and running for seven Monday evenings until November 10.

This overview class is great for people thinking about a public relations career, those who have had PR duties thrust upon them, and those who want to get recharged and get some new ideas.

The emphasis is on publicity. We'll cover media relations (how the media works and how to work well with them), the major publicity tools (including news releases, feature stories and visuals), online communication (blogs and podcasts), the PR program (including evaluation), and much more.

This practical, interactive class runs from 6:00 to 9:00 p.m. at UCSC Extension in Sunnyvale (Moffett Business Park, 1180 Bordeaux Drive, 408-752-1300). The course number is 1158-014 and the $600 fee is reduced to $540 for registration through September 15.

For more information about my class, please contact me. Testimonials from participants of previous workshops are below.

For more information about other programs at UCSC Extension, visit the website at www.ucsc-extension.edu, call 408-861-3860 or e-mail href="mailto:program@ucsc-extension.edu>program@ucsc-extension.edu. You can register online through the URL above or by calling 800-660-UNEX (8639).

Thanks. Hope to see you there.

Other Presentations

An experienced presenter and teacher, Kay Paumier is available for PR and writing presentations and in-house training.

PR topics include:

Publicity Techniques

PR for Small Businesses

Getting in Touch with Your Inner PR Person

The Streetfighter’s Guide to Publicity

Handling the Media Interview

Product Launches on a Shoestring

Writing topics include:

Writing Intensive

Is Your Apostrophe Showing?™(grammar and punctuation)

Writing Intensive for PR Firms

The programs are always tailored to fit the needs of the audience.

“Kay’s instruction helped our staff write more effectively. She provided useful, relevant tips and techniques. Virtually everyone benefited from the reminder of writing basics, and from the focus on PR writing in particular. And she’s an engaging presenter who keeps people involved.”
—Don Scott, Chief Operating Officer, GlobalFluency
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Experience
Kay teaches PR workshops at the University of California Extension, Berkeley and Santa Cruz. She also conducted workshops at San Jose State Professional Development for more than a decade, and has spoken before such groups as:

Agilent Technologies

American Business Women’s Association (multiple presentations)

Cisco Systems • San Jose Entrepreneur Center (multiple presentations)

College of San Mateo (guest speaker)

EBIG (East Bay IT Group)

Global Fluency

Insiders’ Connection

McGrath/Power

Montgomery Real Estate Services

Pleasanton Chamber of Commerce

Professional Coaches and Mentors Association

Santa Clara University (guest lecturer)

Silicon Valley Coach Federation

Speakers’ Collaborative

Women in Consulting (WIC), South Bay (multiple presentations)

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Testimonials
Here is a sampling of what people have said about Kay’s workshops and presentations.

Still the best hand-on class around, in my opinion. —P. Lucas

Straight talk about PR in an easy-to-understand presentation.

Great ideas that were concrete, easy to follow up. Bring her back!

Great speaker. Entertaining. Kept my interest throughout.

It was great to be reminded of the basics.

Crisp, professional and to the point.

Kay was great! I truly feel this class helped me to understand the structure of various PR communication tools.

Thanks for making it so palatable and easy to take on. —A. Tardy

You have taken a large important business topic and made it seem so easy and doable. You left no reason for us not to get started. —K. Igoe

Kay is very knowledgeable and experienced in her industry. She presents a compelling case and methodologies to utilize public relations as a powerful messaging tool. —Suzanne Tulien

The course is well worth the money.

Great course! I really feel that I am walking away with useful knowledge.

This was a very good introduction to public relations. It has made me want to go deeper into the subject. —J. Gordon

Superb, informative presentation. Excellent job answering questions.

Very thorough. A lot of useful information.

I would recommend this class to a friend and I intend to keep the handout to use as a reference as I construct PR materials in my job.

I learned a tremendous amount. The day didn’t drag at all.

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